Who we are

Established in 2017 by founder Michael Choi in Melbourne, Area Specialist has 
consistently led the way in Australia's real estate industry. Boasting a team of 
the nation's premier real estate agents and property managers, we 
provide an unparalleled standard of service and expertise.


The Area Specialist story
At Area Specialist we have selected the finest agents around the country for their local area knowledge, integrity and enviable track record.

We help our agents create their own brand and business to ensure greater accountability, customer service and results. Our agents know your market best, with a deep understanding of the local communities in which they operate.

We pride ourselves on our superior customer service, open communication and transparency. Our clients have and will always come first. We have partnered with the best technologies to maximise exposure for the properties we bring to market and boast an extensive network of overseas buyers. Whether you are buying, selling or leasing, at Area Specialist you can expect a seamless Real Estate experience.
OUR STORY
Our newest members
    Yuni Kim
    Sales Consultant
     | 
    Leigh Edwards
    General Manager - Property Management
    Jayden Storey
    Licensed Real Estate Agent
    Jayden Storey is a fully licensed real estate agent with Area Specialist Property Solutions who brings over 18 years of business, marketing & property experience to the industry. Starting his real estate career in 2008, Jayden later became a professional renovator, establishing himself as a trusted expert in property transformation. A Charles Sturt University graduate with a Diploma of Business & Marketing, Jayden also holds a Diploma in Interior Design and is a qualified BKL Builder. As a member of the Real Estate Association of Queensland (REAQ), he combines formal training with hands-on expertise to deliver exceptional property results. Through his popular online courses, Jayden teaches aspiring renovators across Australia how to maximize property value for sale, solidifying his authority in the field. His strong online presence ensures your property receives maximum exposure. Having owned a North Gold Coast renovation business for many years, Jayden has deep community ties, strong area & property knowledge and a wide network of tradespeople, builders, and property professionals. His accolades include the Industry Achievement Award for Energy, Construction & Infrastructure, and he regularly trains with industry leaders to refine his negotiation strategies, ensuring the best possible price for your home. Outside of work, Jayden enjoys renovating his own properties, staying fit, cooking, watching movies, and spending time with his French Bulldog. As a Pacific Pines homeowner and landlord with investments in Northern Gold Coast, he understands the market from all perspectives. Specialising in Pacific Pines, Oxenford, Helensvale & Maudsland as well as the entire Northern Gold Coast, Jayden’s unique blend of property expertise, marketing skills, and negotiation experience makes him a true ‘property expert’ and the ideal choice to sell your home with confidence.
    Jayden Storey is a fully licensed real estate agent with Area Specialist Property Solutions who brings over 18 years of business, marketing & property experience to the industry. Starting his real estate career in 2008, Jayden later became a professional renovator, establishing himself as a trusted expert in property transformation. A Charles Sturt University graduate with a Diploma of Business & Marketing, Jayden also holds a Diploma in Interior Design and is a qualified BKL Builder. As a member of the Real Estate Association of Queensland (REAQ), he combines formal training with hands-on expertise to deliver exceptional property results. Through his popular online courses, Jayden teaches aspiring renovators across Australia how to maximize property value for sale, solidifying his authority in the field. His strong online presence ensures your property receives maximum exposure. Having owned a North Gold Coast renovation business for many years, Jayden has deep community ties, strong area & property knowledge and a wide network of tradespeople, builders, and property professionals. His accolades include the Industry Achievement Award for Energy, Construction & Infrastructure, and he regularly trains with industry leaders to refine his negotiation strategies, ensuring the best possible price for your home. Outside of work, Jayden enjoys renovating his own properties, staying fit, cooking, watching movies, and spending time with his French Bulldog. As a Pacific Pines homeowner and landlord with investments in Northern Gold Coast, he understands the market from all perspectives. Specialising in Pacific Pines, Oxenford, Helensvale & Maudsland as well as the entire Northern Gold Coast, Jayden’s unique blend of property expertise, marketing skills, and negotiation experience makes him a true ‘property expert’ and the ideal choice to sell your home with confidence.
    Alexandra Wrobel
    Lead Generator
     | 
    Jolene Teo
    Business Development
    Helen Zheng
    Sales Assistant
    Maggie Inacio
    Property Manager
    Tayla Austin
    Area Specialist
     | 
    Sheree Coote
    Sales Assistant - South Gippsland
    Sheree brings an unparalleled level of dedication and warmth to her role as a Sales Assistant, drawing on her strong roots in the Korumburra community where she was born and raised. As a proud mum of four, Sheree's exceptional communication skills and natural ability to connect with people make her an invaluable asset to the team and her clients alike. Sheree's passion for community is evident in her active involvement across all aspects community, she embodies the spirit of giving back and building and meaningful connections. With her deep understanding of the local area and a genuine commitment to helping others, Sheree ensures every client feels supported throughout their real estate journey.
    Sheree brings an unparalleled level of dedication and warmth to her role as a Sales Assistant, drawing on her strong roots in the Korumburra community where she was born and raised. As a proud mum of four, Sheree's exceptional communication skills and natural ability to connect with people make her an invaluable asset to the team and her clients alike. Sheree's passion for community is evident in her active involvement across all aspects community, she embodies the spirit of giving back and building and meaningful connections. With her deep understanding of the local area and a genuine commitment to helping others, Sheree ensures every client feels supported throughout their real estate journey.